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It includes shows by Steven Spielberg, Reese Witherspoon, and Jennifer Aniston.

As one customer found out, Apple can remove films from your iTunes library at any time.

Boy, that Apple wasn’t kidding about their entry into the TV business. Atop high-profile projects from Reese Witherspoon and Steven Spielberg, the tech giant has now booked SNL alum Kristen Wiig for a new ten-episode comedy with Witherspoon producing.

In this era of giant media corporations swallowing one another, another major acquisition might be on the horizon. Industry analysts are predicting that an influx of Apple cash might soon lead to a flashy purchase for the tech giant; with Netflix itself painted as a prime target.

We’re still waiting to hear whatever became of Dr. Dre’s Apple series with Sam Rockwell and Ian McShane, but in the meantime, Apple is preparing to launch its first reality show with Planet of the Apps. It’s basically Shark Tank, but for app developers, with bonus Gwyneth Paltrow!

Chances are, you’re currently reading these words on a phone, computer, or tablet manufactured by Apple. Maybe on your morning commute, you listen to music downloaded from the ITunes Music Store. If you are an on-the-go sort of person who’s not afraid to be made fun of, you may have an Apple Watch wrapped around your wrist right now. The tech giant’s influence has permeated so many facets of modern life, and as we patiently await Apple’s big foray into the burgeoning field of teledildonics, they’ve announced plans to plant their flag on one more heated battlefield.

It’s hard to pass judgment on iPhone’s new “theatre mode” because, well, it doesn’t exist out in the real world just yet. But according to a new report, that might be changing sooner rather than later, as Apple’s latest update is said to include this mysterious function. What is it, exactly? What does it do? Is this good news or bad news? Is the sanctity of the theatrical experience facing a new, insidious threat? Whatever it is, we’ll probably find out on January 10, when the iOS 10.3 beta rolls out to iPhone users.

Every year Apple announces a new iPhone at a big keynote event. Sometimes it’s an incremental update, like the iPhone 6S announced last September. Other times, like this year when Apple will announce the iPhone 7, it’s a big leap forward in technology. While there have been many rumors around the upcoming iPhone 7 (including no more headphone jack and wireless charging), none will be as exciting to movie and TV fans as this news: Apple is expected to make their official foray into original programming when the iPhone 7 launches, competing with both Netflix and Amazon.